Marketing link
Else clues• Ad connection
• Ad man's connection
• Ad promotion
• Adman's gimmick
• Advertiser's promotion
• Advertising connection
• Advertising gimmick
• Affiliation
• Ariel doll, vis-a-vis The Little Mermaid
• Associate
• Associated product
• Be consistent
• Be relevant
• Bit of synergy
• Connect
• Connect (with)
• Connect logically
• Connection
• Connection between 10 eyes
• Connection: Hyph.
• Coordinate
• Crossover ad idea
• Direct link
• Fast food toy, often
• Happy Meals toy, e.g.
• Link
• Link (with)
• Make a logical connection
• Many a McDonald's promotion
• Marketing connection
• Marketing device
• Marketing gimmick
• Marketing ploy
• Marketing ploy, and a hint to this puzzle's theme
• Marketing strategy
• Marketing tactic
• Merchandising gimmick
• Part of a promotional campaign
• Promotional arrangement
• Promotional campaign adjunct
• Promotional connection
• Promotional device
• Promotional gimmick
• Promotional link
• Promotional ploy
• Promotional product
• Promotional scheme
• Promotional tool
• Publicity arrangement
• Publicity device
• Relate
• Related product
• Relationship
• Show relevance
• Soundtrack album, e.g.
• Toy related to a movie, e.g.