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Ad man's connection, 5 letters
Advertiser's promotion, 5 letters
Advertising connection, 5 letters
Advertising gimmick, 5 letters
Ariel doll, vis-a-vis The Little Mermaid, 5 letters
Connection between 10 eyes, 5 letters
Fast food toy, often, 5 letters
Happy Meals toy, e.g., 5 letters
Make a logical connection, 5 letters
Many a McDonald's promotion, 5 letters
Marketing connection, 5 letters
Marketing ploy, and a hint to this puzzle's theme, 5 letters
Merchandising gimmick, 5 letters
Part of a promotional campaign, 5 letters
Promotional arrangement, 5 letters
Promotional campaign adjunct, 5 letters
Promotional connection, 5 letters
Promotional gimmick, 5 letters
Promotional product, 5 letters
Publicity arrangement, 5 letters
Soundtrack album, e.g., 5 letters
Toy related to a movie, e.g., 5 letters
Using twine, perhaps, 6 letters
Cars toy cars, for example, 6 letters
Adman's connections, 6 letters
Advertising associations, 6 letters
Marketing relationships, 6 letters
Some commercial promotions, 6 letters
Synergistic gimmicks, 6 letters
Purchaser's agreement to buy a second product, 9 letters
Two-for-one deal, say, 9 letters
RECEPTIONIST gets a job in the Zegna factory?, 12 letters
Connect with, commercially, 7 letters
Establish a link with, 7 letters